University Guest Lectures

by IBM Academic Ambassadors

Lecture topic

Lecture language

Lecture duration

Speaker location

Speaker travel

Found 30 results


The Why, What and How of Digital Reinvention. And the 30+ shots we have made in the Journey of promoting, selling and delivering it in Nordics

Presentation originally delivered to Nordic Technical Council (TEC) 2017. Main sections including:

Why: Strategic context
Selected materials from IBM Global C-suite study 2015
Example from the Swedish retail ecosystem

What: IBM Digital Reinvention™ Framework
Seven drivers
Blended iterative strategy & technology process – …


Resource-based strategy and Component Business Modelling

09:15 Introduction
09:25 Component Business Modelling: an introduction
09:40 Component Business Modelling: an application (case)

Topics

Strategy

Lecture language

EnglishSwedish

Resource-based strategy theory: Theory - Research - Consulting

- Point of departure and key concepts
- Process perspectives and dynamic approaches
- Ideas on empirical RBV-inspired studies
- Examples from one empirical study: E-business capability

Topics

Strategy

Lecture language

EnglishSwedish

Client Case Lecture: Vasaloppet - Changing the customer offering in response to the corona pandemic

During 2020, the Corona Pandemic was an unexpected event affecting the world, Sweden and Vasaloppet. Consequences were severe at the point of writing this summary, only time will tell the final social and economic effects.
Due to lead-times and participants’ …


Client Case Lecture: How to Become an Experience Leader (Pierce)

This lecture is about the Experience Leader project that IBM Sweden conducted for Pierce during four weeks in Aug and Sep 2017. The full report delivered to PLT on Sep 8th includes details from the Digital Reinvention maturity assessment, comprehensive …


Business Models and Strategy (based on the book with the same name)

--- Presentation delivered in context of Swedish book launch in Feb 2020 and at international launch in Oct 2020 ---

Reasons for writing the book
Overview of chapters 1-6
Deep-dive in chapter 2: Business Model Framework
Deep-dive in chapter 3: What is strategy; …

Topics

Strategy

Lecture language

EnglishSwedish

The Strategy Club 12: Problems with Strategy

14:00 Introduction & Context
14:15 Problem with Strategy: Gross list
14:30 Design Thinking: Empathy map (emphasizing with strategy consultants)
15:15 Summary & Conclusions
15:30 End

Topics

Design ThinkingStrategy

Lecture language

EnglishSwedish

The Strategy Club 11: Mission->Vision->Goals->Strategy->TOM->Execution->KPIs

15:00 Introduction
15:15 Mission, Vision, Goals
15:45 Strategy & Target Operating Model (TOM)
16:00 Execution & KPIs
16:15 The Big Picture: How it all fits together
< 16:30 End

Topics

Strategy

Lecture language

EnglishSwedish

The Strategy Club 10: Strategic Management and Economic Analysis

13:00 Introduction
13:15 Strategic Management and Economic Analysis
13:30 The toolbox: Ways of working, methods and approaches
13:45 Cases from our practice
14:15 Discussion
14:30 End

Topics

Strategy

Lecture language

EnglishSwedish

The Strategy Club 9: Digital Strategy

13:00 Introduction: What is "Digital" and what is Strategy?
13:15 Digital strategy from a business model perspective
14:00 Typical digital opportunities and challenges


The Strategy Club 8: How IBM does strategy

15:00 Introduction and context
15:10 How IBM does strategy
15:50: Q&A
16:00 Club discussion and conclusions

- This session on special request only and run together with Ian Watson, GBS Global Strategy

Topics

Strategy

Lecture language

EnglishSwedish

The Strategy Club 7: Level-two Strategies

16:30 Introduction and Context
16:45 Level-two strategies, what are they?
17:05 Examples and discussion
17:45 Conclusions
< 18:00 End

Topics

Strategy

Lecture language

EnglishSwedish

The Strategy Club 6: Strategy Processes - How to run them

16:30 Introduction and Context
16:45 Who run strategy processes and why?
17:05 How to run strategy processes
17:45 How to get traction
< 18:00 End

Topics

Strategy

Lecture language

EnglishSwedish

The Strategy Club 5: Business Models and Value Creation

16:30 Introduction and Context
16:40 What is a Business Model?
17:00 Fundamental modes of Value Creation
17:50 So what?
< 18:00 End

Topics

Strategy

Lecture language

EnglishSwedish

The Strategy Club 4: Customer Offering and Value Proposition

16:30 Introduction & Context
16:40 Customer Offering and Value Proposition
17:20 Tools to develop, clarify and redefine Customer Offerings and Value Propositions
17:50 So what?
18:00 End


The Strategy Club 3: Resource-based Strategy

16:45 Introduction to resource-based strategy

17:25 So what – application through CBM

< 18:00 End

Topics

Strategy

Lecture language

EnglishSwedish

The Strategy Club 2: Industry Analysis

16:30 Intro
16:50 Premises of the Industry Point of View
17:05 Industry Analysis framework: Five Forces
- Video
- Overview of the five fores
17:30 Case discussion
- Group analysis of industry forces
- The Strategy Club's synthesis regarding industry analysis
< 18:00 End

Topics

IndustryStrategy

Lecture language

EnglishSwedish

The Strategy Club 1: What is Strategy?

16:30 Introduction and platform sketch

16:45 What is Strategy?

17:15 Case: IBM's transformation
- 5 min introduction to the case
- 20 min discussion and comments
- 5 min what happened?

17:45 Summary and ideas

Topics

Strategy

Lecture language

EnglishSwedish

What is it like to hold a PhD and work in Industry?

Agenda:
- What we have in common
- Career
- Making use of a PhD in industry Over- and ’underlaps’: Exploitation vs Exploration
- Poem


Join Consulting - See the World

--- Lecture given multiple times to students at Master's level in Strategic Management and Information Systems ---

13:15 Intro
13:25 Digital Reinvention and e commerce Business Models - The Pierce case: How to become an Experience Leader
13:45 The Glamour of Management …


Trustworthy AI put into action

There’s no question about the great potential that AI systems bring to our society. We’ve heard about AI systems identifying cancer tumors, helping to reduce crime as well as predicting traffic accidents. However, we’ve also been made aware of the …


Quantum Computing and IBM Quantum: An Introduction

Quantum computers hold the promise of solving entirely new categories of problems that are beyond the reach of today’s most powerful computers. This lecture will introduce quantum computing, what makes it different from classical computers, what are the typical first …

Topics

Quantum

Lecture language

EnglishSwedish

AI bots, what are they and how can/do they affect your role as a Leader/Manager?

Created so it can serve as a discussion starter for teachers delivering leadership training or used for starting a class discussion.

Through a combination of talk, video demonstration and Q&A the focus is on understanding what AI bots are, some of …


Hands-on Workshop - Part 2 - Node-RED

This 4 hours hands-on workshop gives the students an introduction to Node-RED running on IBM Cloud.
They will also ingest IoT data from their Raspberry Pi into the Node-RED application through the Watson IoT Platform.

The content of the workshop is:
- Introduction …


Hands-on Workshop - Part 1 - Watson IoT Platform

This 4 hours hands-on workshop gives the students an introduction to IoT and Watson IoT Platform running on IBM Cloud, which they will use during 5-6 hands-on exercises.

The content of the workshop is:
- Introduction to IoT and Watson IoT Platform
- …


IoT at Danish Music Festivals

This session will address a couple of things related to Internet of Things (IoT) and then dive into real hands-on and personal experiences with implementation of IoT solutions at Roskilde Festival and/or Smukfest.
The overall agenda would look like this, …


Internet of Things Introduction and Demo(s)

This generic session will address a couple of things related to Internet of Things (IoT):

1) What is IoT
2) What is driving IoT
3) Which components are needed in an IoT solution
4) Examples of deployed IoT solutions
5) IoT Demonstration(s)


IoT and Data rocks at Smukfest

How data, AI and IoT combined with a bunch of volunteer nerds can result in a better festival experience, improved crowd safety and a lot of fun at Smukfest, Denmarks 2nd largest music festival.

An introduction to the use-cases implemented at …


IBM - The enterprise in constant disruption

IBM has been around for more than 100 years constantly disrupting if self to adapt to the ever changing market conditions. A "history" lesson of IBM's journey and many examples of how IBM has changed the world and will continue …


Quantum Computing and IBM Q: An Introduction

Quantum computing is getting a significant amount of attention these days, especially since IBM put a real 5-qubit machine online in May 2016. Since then, over 100,000 people have themselves directly used the no-charge IBM Q Experience and created software …